Why do I need a Facebook Business Page?

• HIGH POTENTIAL CLIENT EXPOSURE
  As per January 2011, Facebook has around 9.8 million unique Australian visitors going to the site every month*. That means your company will be exposed to a high number of audience.
• TARGET A SPECIFIC DEMOGRAPHIC
  With Facebook Business Page, you can target your advertising campaign towards a specific demographic group  so you can maximise your advertising budget, eg. women, age 25-35, married with kids. Isn’t that just brilliant!
• WORD OF MOUTH
  When someone “like” your company’s Facebook Page, their Facebook friends will be notified about it through their News Feed. This can bring in more traffic to your website which translates to more sales.
• EASY & CHEAP TO MAINTAIN
  The Admin section of Facebook page is very user friendly and it’s very easy to create your own marketing campaign even if you think you’re not geek enough to handle web stuff. Also, advertising on Facebook is very affordable even for small businesses.
• INTERACTIVITY
  Facebook Page enables you to interact with your potential customers the way ordinary websites can’t. Post product/event pictures, create a competition or promotion and you can even offer a discount voucher only to your Facebook Page Fan.

I don’t have a website. Yet. Can I still have Facebook Business Page?

Facebook Page is NOT a replacement for a proper website. However, if you don’t have  the budget yet to make one, a Facebook Page is a great way to start your online presence. You can start building relationship with your potential customers and as your business grows you can start thinking of getting a website.

I already have a website, do I still need a Facebook Page?

Absolutely! Website is great to showcase your business, products or portfolio, but Facebook Page that compliments your site will be a great tool of interaction with your potential customers. When you add a new product on your website, your potential customers don’t necessarily know about it but if you write on your Facebook Page about the new product addition, pointing customers to visit your website, everyone who follows your page (your “likers”) will get this notification on their news feed. And their Facebook friends will be able to see it too through their News Feed and this can bring in more traffic to your website which translates to more sales. Admit it, this is super cool!

Plans & Pricing

*Source: Social Media News